Instead of splattering blood and draping cobwebs everywhere, he focused first on evoking Old Hollywood glamour, and then on adding creepy touches. “The theme for me was a great one because I’m not a really kitschy guy in general,” Rafanelli tells AD. “We all imagine what it could be and then present all the ideas at once.” This time around, the Hocus Pocus star and her team settled on “Haunted Hollywood: The Golden Age” as the concept for “Hulaween,” and enlisted event producer Bryan Rafanelli to help bring that vision to life. “Our theme is chosen months in advance,” the legendary actress and singer tells Architectural Digest over email. Halloween comes just once a year, but Bette Midler spends ample time thinking about the annual October 31 gala she throws in support of her nonprofit organization, the New York Restoration Project.
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